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Pop-Tarts crazy good rewards. pop tarts branded tote bag and assorted gift cards

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World of Crazy Good

Get Crazy!

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flavor drops

New Pop-Tarts®

Try Them!

The Goods

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New

Delicious new flavors even we can’t believe we came up with. Click here for that new new.

Pop-Tarts Blueberry Bites Package and Strawberry Bites on a blue background

Bites

Sweet, soft-baked bite-sized toaster pastries perfect for snacking.

Two Pop-Tarts Crunchy Poppers boxes on a light blue background with Crunchy Poppers products scattered around.

Crunchy Poppers

Pop-Tarts® Crunchy Poppers are your go-to when you’re looking for a crunchy, sweet snack.

view Crunchy Poppers

Various Pop Tarts on a blue background

All Pop-Tarts® Flavors

Can’t decide? Click here and be extra torn.

view all flavors

A chocolate Pop-Tart on a blue background.

What’s Poppin’ Now

Check out the latest and greatest from Pop-Tarts® toaster pastries.

A Pop-Tart on a blue background.