Cheer For Crazy Good Flavors
POP-TARTS™ FOR A YEAR GIVEAWAY
OFFICIAL RULES
NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. VOID WHERE PROHIBITED.
HOW TO PLAY: Look inside specially-marked packages of Kellogg’s® Pop-Tarts® 8-ct. (“Participating Products”) for a winning game piece including a winning message in the Pop-Tarts™ For A Year Giveaway (the “Game”). If your specially-marked package contains a winning game piece with a winning message, then you are a prize winner – subject to verification of eligibility and compliance with these Official Rules. If your specially-marked package does not contain a winning game piece with a winning message, you are not a winner.
NO PURCHASE NECESSARY. You may also request a free game piece (“AMOE Game Piece”) and a copy of the Official Rules by sending a self-addressed, stamped envelope to: Pop-Tarts™ For A Year Giveaway, P.O. Box 7799, Kalamazoo, MI 49003-7799. VT residents may omit return postage. Request for AMOE Game Piece/rules must be postmarked by 11/30/25 and received by 12/8/25. Limit one (1) request per outer stamped mailing envelope. Kellanova (“Sponsor”) not responsible for lost, late, misdirected, illegible, incomplete, damaged, postage due or mutilated mail.
ELIGIBILITY: Open to legal residents of the fifty (50) United States and District of Columbia who are eighteen (18) years of age or older at the time of entry. Employees, officers, and directors of Sponsor, its parent company, affiliates, subsidiaries, partners, advertising, promotion and other agencies (collectively, "Promotion Entities") and their immediate family members and/or those living in the same household of each are not eligible to participate. All federal, state and local laws and regulations apply.
TO CLAIM A PRIZE: For prize claim and verification, go online to the prize claim website indicated on your winning game piece with winning message (“Website”) and follow the instructions at the Website for verification and prize claim. Be sure to keep the winning game piece with winning message for your records and possible additional verification. Prize claims must be submitted by 12/31/25. Any winning game piece with winning message that is required to be mailed in for verification becomes the property of Sponsor and will not be returned. Neither Promotion Entities, nor their related, affiliated, or subsidiary companies, or their advertising or marketing agencies are responsible for lost, late, damaged, incomplete, illegible prize claims and/or for any error, omission, interruption, deletion, theft or destruction, or unauthorized access to, or alteration of any prize claims. Sponsor is not responsible for any wrapper/game piece that is illegible, mutilated, altered, duplicated, tampered with, forged, cut, torn, contains printing, typographical or other errors, distributed where prohibited by law or not obtained legitimately.
Prize claims are subject to verification by an independent judging organization. Please allow up to eight (8) weeks for verification and delivery of prize. Any winning game piece with winning message that is illegible, mutilated, altered, duplicated, tampered with, forged, cut, torn, contains printing, typographical or other errors, distributed where prohibited by law or not obtained legitimately will be void. If by reason of printing or other error, more prizes are claimed than number set forth in Official Rules, all persons making purportedly valid claims will be included in a random drawing to award the prizes in that category. No more than advertised number of prizes will be awarded. IF YOUR SPECIALLY-MARKED PACKAGE DOES NOT CONTAIN A WINNING GAME PIECE WITH WINNING MESSAGE, OR YOU DO NOT RECEIVE A WINNING GAME PIECE WITH WINNING MESSAGE BY COMPLETING THE ALTERNATE MEANS OF ENTRY (“AMOE”) DESCRIBED ABOVE IN RULE #2, YOU ARE NOT ELIGIBLE FOR A PRIZE. Sponsor is not responsible for any game piece that is illegible, mutilated, altered, duplicated, tampered with, forged, cut, torn, contains printing, typographical or other errors, distributed where prohibited by law or not obtained legitimately. Liability for game piece containing printing or other errors is limited to replacement with another game piece, while supplies last. The submission of a prize claim is solely the responsibility of the participant.
PRIZES/APPROXIMATE RETAIL VALUES (ARV)/ODDS: Twenty (20) Grand Prizes are available. Grand Prizes will be randomly seeded at the following participating retailers and within AMOE Game Piece universe: Albertsons – one (1) Grand Prize / Odds 1:22,176; Kroger – two (2) Grand Prizes / Odds 1:11,088; Food Lion – one (1) Grand Prize / Odds 1:22,176; All Other Retailers – sixteen (16) Grand Prizes / Odds 1:131,915. Grand Prize(s) for each retailer noted above will also take into consideration AMOE Game Pieces for its respective game piece universe. Each Grand Prize consists of a one-year supply of Pop-Tarts® toaster pastries (one-year supply is equal to ninety-one (91) 8-ct. boxes); to be awarded in the form of Barcode Buck$® / up to ARV $3.29 each 8-ct. box. Total ARV of each prize $299.39. Barcode Buck$® expire on 2/28/26. Barcode Buck$® can be redeemed at participating retailers found in the link in each winner’s prize claim email. Barcode Buck$® will be delivered via reward link sent to the winner by a one-time email message. Barcode Buck$® are subject to the terms and conditions associated with their use. Unclaimed/unredeemed prizes will not be awarded. Total ARV of all Grand Prizes $5,987.80. All applicable federal, state, and local taxes on prize are the sole responsibility of the prize winners. Limit one (1) prize per household in the Game.
GENERAL: No correspondence will be acknowledged. If prize notification or prize is returned as non-deliverable, prize may be forfeited. If any potential prize winner is found to be ineligible, or if they have not complied with these Official Rules or decline the prize for any reason prior to award, such prize will be forfeited. No cash equivalents, substitutions or transfer of prize permitted except that Sponsor reserves the right to substitute a prize of equal or greater value in the event that an offered prize is unavailable. Subject to all federal, state and local laws/regulations. No cash equivalents, substitutions or transfer of prize permitted except that Sponsor reserves the right to substitute a prize of equal or greater value. By participating in the Game, entrants agree to release and hold harmless, Promotion Entities, related companies, their parent companies, subsidiaries, limited liability companies, affiliates, directors, officers, employees, and assigns (“Released Parties”) from and against any claim or cause of action arising out of participation or attempt to participate in the Game or receipt or use of any prize. Entrants and winners (i.e. entrants that accept a prize) release and agree to indemnify and hold the Released Parties harmless against any and all claims and liability out of acceptance, possession, use or misuses of the prize, or participation in this Game. Released Parties will have no liability whatsoever for any injuries, losses or damages of any kind (including property damage, personal injuries or death) resulting from acceptance, possession, use and/or misuse of any prize or participation in the Game or any prize-related activities. Acceptance of a prize shall be construed as and signify the winner's agreement and consent that Sponsor may use the winner's name, voice, likeness and/or prize information in any and all media now known or hereafter devised throughout the world, in perpetuity, without additional compensation or consideration, review, approval, notification or permission, unless prohibited by law. By participating in this Game, entrants agree to be bound by the Official Rules and the decisions of the Sponsor, which are final and binding in all respects. Sponsor not responsible for any typographical or other error in the printing of the offer or in administration of the Game.
LIMITATIONS AND RELEASES: Any attempted form of entry and/or participation in the Game, other than the entry methods stated, is prohibited. Sponsor is not responsible for lost, late, mutilated or illegible prize claims nor for electronic transmission errors resulting in omission, interruption, deletion, defect, delay in operations or transmission, theft or destruction or unauthorized access to or alterations of prize claim materials, or for technical, network, telephone equipment, electronic, computer, hardware or software malfunctions or limitations of any kind, or inaccurate transmissions of or failure to receive prize claim information by Sponsor or presenter on account of technical problems or traffic congestion on the Internet or at any website or any combination thereof. Sponsor reserves the right to modify, extend, suspend, or terminate the Game if it determines, in its sole discretion, that the Game’s prize claim process is technically impaired or corrupted or that fraud or technical problems, failures or malfunctions or other causes beyond Sponsor’s control have destroyed or severely undermined or to any degree impaired the integrity, administration, security, proper play and/or feasibility of the Game as contemplated herein. In the event Sponsor is prevented from awarding prize(s) or continuing with the Game as contemplated herein by any event beyond its control, Sponsor shall have the right to modify, suspend, or terminate the Game. If the Game is terminated before the designated end date; no further Instant Win Game prizes will be awarded. The invalidity or unenforceability of any provision of these Official Rules shall not affect the validity or enforceability of any other provision. In the event that any provision is determined to be invalid or otherwise unenforceable or illegal, these Official Rules shall otherwise remain in effect and shall be construed in accordance with their terms as if the invalid or illegal provision were not contained herein. Caution: Any attempt by any person to deliberately damage any website or undermine the legitimate operation of the Game is a violation of law and should such an attempt be made, Sponsor reserves the right to seek damages from any such person to the fullest extent of the law.
GOVERNING LAW: ALL ISSUES AND QUESTIONS CONCERNING THE CONSTRUCTION, VALIDITY, INTERPRETATION AND ENFORCEABILITY OF THESE OFFICIAL RULES OR THE RIGHTS AND OBLIGATIONS OF ENTRANTS OR SPONSOR IN CONNECTION WITH THE GAME SHALL BE GOVERNED BY AND CONSTRUED IN ACCORDANCE WITH THE INTERNAL LAWS OF THE STATE OF MICHIGAN WITHOUT GIVING EFFECT TO ANY CHOICE OF LAW OF CONFLICT OF LAW RULES OR PROVISIONS THAT WOULD CAUSE THE APPLICATION OF ANY OTHER STATE’S LAWS.
WINNER’S LIST: For names of winners, send a stamped, self‑addressed envelope by 3/15/26 to: Pop-Tarts™ For A Year Giveaway, Attn: Winner’s List, P.O. Box 7999, Kalamazoo, MI 49003-7999. Winner’s list to be available after 1/15/26.
SPONSOR: Kellanova, One Kellogg Square, South Tower, Battle Creek, MI 49016.
© 2024 Kellanova
Barcode Buck$ is a registered trademark of TPG Rewards, Inc.